DeCA Commissary Business Drivers

Promotions via Display (Presented to DeCA Headquarters)

Alder can guide you through the presentation and execution of…

• Manager Specials: Geared towards category leaders, high volume items, deep discounts, mandated display, administered via automated Vendor Credit Memos at Headquarters
• Power Buy Display: High volume items, excellent prices, mandated quantities and display
• One Time Buys/Shippers: Highly consumable, impulse items

Sidewalk/Case Lot Sales

• Special events selling to patrons in case increments
• Let Alder find Regional, National, and Worldwide opportunties to drive volume

Coupons

An Alder wheelhouse!

• On-shelf manufacturer coupons, military only coupons, FSI coupons & Internet coupons all accepted
• Unlike traditional grocery stores, Military Market coupon redemption rates are around 30%!
• Coupons can be merchandised directly on shelf
• Coupons are highly suggested and effective as part of any demo program

In-store Demos

Alder has expertise in this key sucess driver in the Military

• Demos are very effective and cost efficient
• Alder coordinates demos on a monthly bases for many of our supplier partners utilizing our own demo team, who have base clearance